What is AUDIO360™?
AUDIO360™ is an advanced multi-platform audio solution that connects advertisers with audiences through the power of sound.
It connects advertisers with audiences through the power of sound. Expanding Bell Media’s partnership with Stingray, AUDIO360™ is designed to reach, engage, and influence the Canadian listener across a collective audio offering. Customized audio advertising solutions include dynamic ad insertion, digital streaming audio, terrestrial audio, podcasts, and specialty audio with iHeart, Stingray Radio (coming soon), Stingray Music, Bell Radio, and Stingray TV.
AUDIO360™ is a creative audio advertising studio
It connects and engages listeners to relevant, custom branded audio messaging that’s unique to each audio platform and the specific time of day that the target audience segment is most receptive to an audio message. It also creates custom audio storytelling which becomes the connective tissue between each audio platform while providing tactical support for any in-market brand or communication message
THE POWER BEHIND AUDIO360™
Bell Media and Stingray have joined forces to help advertisers harness the power of sound across Canada’s largest audio network.
AUDIO360™ is hyper audio advertising targeting
AUDIO360™ helps brands target specific audience segments based on their interests, lifestyle, and passions. Based on a truly digital marketing approach, AUDIO360™ has created a suite of Passion Segments that groups audio listeners together based on these passion attributes which allows for hyper audio advertising targeting across every audio platform. Some of these segments include Millennial Moms, Tech Savvy Urbanites, Foodies, Home Enthusiasts, Baby Boomers and Cultural Influencers.